As you’ve probably noticed, the digital arena has changed the way most businesses sell, and interact with consumers, vendors, and even employees on a day-to-day basis.  Those businesses that fail to make the necessary changes to keep up with the ever-changing evolution of this era simply won’t survive. The fragmentation of the internet means there are a lot of places such as Google, Facebook, TikTok, Instagram, and numerous other social media sites that are extremely important to your business because these sites are where your customers are spending most of their free time, even if you don’t. Ensuring your business has a presence across the web so your brand is in front of consumers and, likewise, other businesses that you sell to is paramount in today’s digital age. With more than 20 years of experience in the marketing arena, BaseLine Roi has the experience and technical expertise to put your business in front of potential customers as they move through the decision-making process to the moment they are ready to buy the products or services your business provides.